About Us
Specialists in IDEA consulting: inclusion, diversity-celebrating, equity and accessibility training. Simply Good Form Inc. empowers companies and service providers with skills to succeed at being inclusive leaders in their industry.
Through lived experience and unique skill sets, transform your workplace culture with our team of professionals who are about championing policies for inclusion and inspiring diversity awareness and acceptance through educational programs and consulting.
SGF Inclusion’s Capability Statement
Work with us and you’re directly supporting barrier-busting, social programming supporting equity-deserving individuals in your communities.
Cyndi Sweeney (She/Her)
Founder & CEO
IDEA Consultant, educator, author, podcaster and advocator for inclusion, diversity-celebrating, equity, and accessibility focused on elevating QT (Queer + Trans) voices, visibility and representation of trans people in all levels of business, employment and community engagement, including race, ethnicity, ability, age, economy, plus.
She is the parent of a trans child, and since 2019, she has been consistently recognized as a LGBTQ2+ advocate and change-maker, most recently being named a finalist in the CGLCC 2SLGBTQIA+ 2023 Business Leader of the Year, and 2SLGBTQIA+ Business Advocate of the Year 2022 and alongside her team, being named a finalist in the Best New Business 2023 Halifax Business Awards. Cyndi’s served on panels with PRIDE Health Nova Scotia, Pride At Work Canada and IWK Integrated Trans Health Symposium for youth into adulthood.
Bachelor of Journalism, University King’s College Halifax and Social Scientist graduating from University of Western Ontario. Chapter Lead Pflag Halifax, and served on board of PRIDE Lunenburg County and earned certificates from IWK Trans Health Team for World Professional Association of Transgender Health navigation. She is also the author of the children’s storybook, The Pink Balloon. Book a call with Cyndi.
Emma Stanley (She/Her)
Director of Programming
IDEA Consultant and SGF Director of Programming and Development, Emma is originally from Saint George, New Brunswick and joined Simply Good Form after more than ten years of teaching English abroad. Being a queer trans woman living and transitioning across several countries and cultures, Emma had the chance to experience a wide variety of different perspectives and approaches to 2SLGBTQ+ people. Being a language educator made sure she understands the power of words and language within our culture.
Her lived experience helps position SGF’s EDIA programming delivery to be the best, most inclusive education to serve our clients. Currently, Emma is heading up our THRIVE! Queer Careers and Resiliency program.
‘I’m excited to be making a positive change for the next generation of LGBTQ2S+ people in Canada and supporting businesses and organizations in becoming inclusive leaders in their field.’
In her free time she enjoys drawing, board games, and juggling. Her favorite place is the Omani desert at night.
Isaac Cook (They/He)
Senior Inclusion Leader & Digital Specialist
Isaac was born and raised in Nova Scotia, and is a transgender, disabled, non-binary, queer person with a passion for making change. With a degree in Linguistics and Criminology from Saint Mary’s University, Isaac brings a diverse background of both professional and personal experience to the team.
With more than eight years of communications, marketing and web development experience, Isaac has worked alongside organizations in a wide range of industries such as the Discovery Centre, Digital Nova Scotia & Dalhousie University, and has a great passion for STEM- focused and non-profit organizations. They enjoy dedicating their time to promoting and assisting scientific and technological growth; challenging the ‘traditional workforce’ by supporting policies and programs on inclusion and intersectionality, focusing on uplifting 2SLGBTQ+ and BIPOC voices.
Outside of his work within the 2SLGBTQ+ community, Isaac enjoys cooking, travelling, astrology and spending time with husband, Kaden and his dogs Aspen and Timber.
Kendall Hutchings (They/She)
Executive Assistant
Kendall is a non-binary, queer person who recently moved to Nova Scotia from Newfoundland. Kendall has a bachelor’s in History and brings their skills in organization and research to the table. Their past positions include working in the Corner Brook Archives and Museum and the Ferriss Hodgett Library at MUN’s Corner Brook campus. New to Halifax, they hope to continue to immerse themselves in the LGBTQ2S+ community and help where they can.
During their free time, Kendall enjoys spending time with their cat Nova while immersed in a good book and a cup of tea.
Quinn Anderson (She/They)
Program Manager
Quinn Anderson (she/they) is a genderqueer/non-binary queer individual who curently works as the PR Coordinator for the Halifax Chamber of Commerce and SGF Inclusion. They hold a master’s degree from McMaster University with a focus in modern queer history, queer theory, and intersectionality.
Quinn has a background in community engagement and outreach, participatory co-design processes, and DEAI policy writing. She was a writer and research assistant on two thematic studies with the UN Expert Mechanism on the Right to Development in 2020 and 2021.
Growing up in small-town Newfoundland, Quinn looks to engage the concepts of queer identity formation within and between rural and urban settings. They have worked with various 2SLGBTQ+ community organizations and strives make connections with those who are looking to make their worlds more inclusive and equitable.
In her free time, Quinn enjoys puzzles and hiking with her dog, Mr. Peanut Butter, and her partner, Amanda.
Rachele Manett (They/She)
Inclusion Consultant
Rachele is a queer, Jewish, disabled, sexuality educator. Their workshops and classes focus on healthcare and disability and are currently the education coordinator for Venus Envy; an education-based sex shop and book store located in Kjipuktuk (Halifax), Nova Scotia.